Tuesday, March 27, 2007

"Offbeat Podcasts" taking over

Per USA TODAY: We've only the one podcast, so far, but will that be changing?



>In the rapidly expanding parallel media universe of podcasting —
downloadable audio (and sometimes video) shows posted on the Internet —
this largely entertainment-dominated format has been embraced by the
techno-chic. But now some previously obscure academics, educators and
amateur enthusiasts — who once had only each other with whom to share
their specialized passions — are becoming improbable podstars, complete
with national media attention and swelling fan bases.



>"In the digital world, there's an audience for even the most obscure
thing," says Charles Hodgson, a Canadian writer whose podcast, Podictionary,
examines the history and origins of one English word five days a week.
Don't laugh: His podcast has been downloaded 2.3 million times in less
than two years. In a medium in which shows are lucky to attract a few
thousand regular listeners, it's a hit.



I point this out mainly as a way of saying times are changing, the future is hard to predict and it's probably not a bad idea to start thinking in new ways.





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