It makes for good reading if you're feeling insecure about your own place in the Blogosphere, but the one part I wanted to emphasize was the third suggestion:
3. Links! Links! Links! I haven't yet seen a hyperlink in any post to this blog. Regardless of the cause of this oversight, it makes it look like the Rocky (or at least these bloggers) either don't understand or don't care about the value of connecting to sources, Rocky stories, other blogs, forums, and other sites. How about at least linking to the bills being discussed, or to the Web sites of the legislators named? Without links, a blog looks naked and dull.
Man, this one is right on target. The fastest way to build your traffic, to plug into your community, is by providing links. And not just links to AP stories, or major news sites, or your own stuff.
Look for bloggers that cover your field. Check out message boards dedicated to these topics. Then link to them and engage these people in conversations.
A blog is not just a place to post stories. It's a place to build a site dedicated to the things you cover and care about.
• The Rocky's New Capitol Blog: 6 Easy Fixes
• How to ... Hot link to something
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